{"id":49,"date":"2025-07-25T12:40:43","date_gmt":"2025-07-25T12:40:43","guid":{"rendered":"http:\/\/allwriteknight.com\/?page_id=49"},"modified":"2025-07-25T12:43:25","modified_gmt":"2025-07-25T12:43:25","slug":"jaya-travel-tours","status":"publish","type":"page","link":"https:\/\/allwriteknight.com\/?page_id=49","title":{"rendered":"Jaya Travel &#038; Tours"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Updated TV ad and jingle<\/h2>\n\n\n\n<p>TV ad<\/p>\n\n\n\n<p>B2C<\/p>\n\n\n\n<p>Jaya Travel had an existing jingle but wished to revamp the video as the previous TV ad using the jingle was quite dated. I worked closely with designer&nbsp;<a href=\"http:\/\/www.narmstrongdesign.com\/\">Nicole Armstrong<\/a>&nbsp;to achieve a more updated, streamlined TV ad you see here.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"video-container\"><iframe loading=\"lazy\" title=\"Jaya Travel &amp; Tours\" src=\"https:\/\/player.vimeo.com\/video\/427099786?dnt=1&amp;app_id=122963\" width=\"740\" height=\"416\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Bollywood Cruise | Royal Caribbean<\/h2>\n\n\n\n<p>TV ad<\/p>\n\n\n\n<p>B2C<\/p>\n\n\n\n<p>In 2019 and early 2020, Jaya Travel undertook the largest advertising campaign they had done as a company for the \u201cDhoom Dhamaka\u201d cruise. This Bollywood-themed cruise featured Indian-centric cuisine, activities, and entertainment \u2013 including live musical performances from Khushboo Grewal and the Meet Bros. I worked extensively with the designer,&nbsp;<a href=\"http:\/\/www.narmstrongdesign.com\/\">Nicole Armstrong<\/a>, as well as the managers for both the Meet Bros and Ms. Grewal to produce videos such as this.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"video-container\"><iframe loading=\"lazy\" title=\"Dhoom Dhamaka Alaskan Cruise on Royal Caribbean\" src=\"https:\/\/player.vimeo.com\/video\/380314204?dnt=1&amp;app_id=122963\" width=\"740\" height=\"416\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/div>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Updated TV ad and jingle TV ad B2C Jaya Travel had an existing jingle but wished to revamp the video as the previous TV ad using the jingle was quite dated. I worked closely with designer&nbsp;Nicole Armstrong&nbsp;to achieve a more updated, streamlined TV ad you see here. Bollywood Cruise | Royal Caribbean TV ad B2C&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-49","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/allwriteknight.com\/index.php?rest_route=\/wp\/v2\/pages\/49","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/allwriteknight.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/allwriteknight.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/allwriteknight.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/allwriteknight.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=49"}],"version-history":[{"count":4,"href":"https:\/\/allwriteknight.com\/index.php?rest_route=\/wp\/v2\/pages\/49\/revisions"}],"predecessor-version":[{"id":53,"href":"https:\/\/allwriteknight.com\/index.php?rest_route=\/wp\/v2\/pages\/49\/revisions\/53"}],"wp:attachment":[{"href":"https:\/\/allwriteknight.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=49"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}