Updated TV ad and jingle
TV ad
B2C
Jaya Travel had an existing jingle but wished to revamp the video as the previous TV ad using the jingle was quite dated. I worked closely with designer Nicole Armstrong to achieve a more updated, streamlined TV ad you see here.
Bollywood Cruise | Royal Caribbean
TV ad
B2C
In 2019 and early 2020, Jaya Travel undertook the largest advertising campaign they had done as a company for the “Dhoom Dhamaka” cruise. This Bollywood-themed cruise featured Indian-centric cuisine, activities, and entertainment – including live musical performances from Khushboo Grewal and the Meet Bros. I worked extensively with the designer, Nicole Armstrong, as well as the managers for both the Meet Bros and Ms. Grewal to produce videos such as this.